Fashion Marketing & Management
maggies1_1.1.1.jpg

WGSN Mulstisensory Event

 

The Concept:  Merging the foundations of a company with visual storytelling to create an experience that drives the brand forward.

WGSN is a leader in trend forecasting and using that as a base I created a multi sensory pop up experience to initiate a conversation around the big ideas they introduce each season.  The goal is to promote their growth into video content while reaching a more public consumer.  

CAPSTONE [deck]_Page_03.jpg
CAPSTONE [deck]_Page_12.jpg
CAPSTONE [deck]_Page_15.jpg
CAPSTONE [deck]_Page_18.jpg
CAPSTONE [deck]_Page_23.jpg
CAPSTONE [deck]_Page_34.jpg

To view the full WGSN event break down click here!